3rd February 2017
Facebook plans to be more like YouTube than Netflix as it pays for video Facebook will both pay video makers up front and through ad revenue sharing to get their content into its News Feed and video tab.
Lego Life is a kid-friendly social network that helps kids get out and play Families have another child-friendly option with this safe social network that has been tailor-made for kids.
Facebook tests putting its news feed ads in Messenger Facebook is about to max out the amount of ads it can slot into people’s Facebook feeds, so it’s been ramping up its rollout of ads elsewhere: to Instagram, to others’ apps and sites through its ad network, to Groups, and now to Messenger.
Pinterest introduces Search ads with Keyword and Shopping campaigns Search ads will open up ad inventory across the more than two billion searches that the company says happen on the platform every month.
Google Developing Robust Mobile Analytics for YouTube Google announced that it is developing a cloud-based measurement solution for YouTube with an emphasis on more detailed cross-device analytics.
Sizmek opens announces centralised DMP integration Sizmek has announced that they are launching a data-centralised system, DataHub to streamline audience data.
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