31st March 2017
Facebook Messenger now lets you privately share your Live Location for an hour Live Location feature lets you share for an hour within a private direct or group message thread your real-time location on a map. The recipients can then see an estimate of how long it would take you to reach them by car.
Facebook introduces a new ad format — product-focused ‘collection’ Facebook is introducing a new ad format that should help retailers showcase their products.
Google says it has now tracked 4 billion store visits from ads. Will be available to more advertisers slowly Google measures store visits based on aggregated and anonymized data from users who opt into Location History tracking on their phones.
AdWords Dynamic Search Ads gain page feeds, will soon support expanded text ads Page feeds enable advertisers to designate exactly which landing pages to include in a DSA campaign.
YouTube Extremist-Video Ad Controversy Prompts GroupM to Team With Brand-Safety Analytics Partner Most brands today have scaled their advertising on digital platforms like YouTube, where most content is user-generated, but their needs for mature and safe ad products and environments persist
Introducing HTML5 Store Locator and Video Interstitial Sizmek had recently added Store Locator and Vertical Videostitial features to HTML5 Sizmek Creative Build.
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